Start Date:

April 8th, 2025 10:00

End Date:

11:00am, 8th April 2025

Location:

Available Online, Access from Anywhere, Access from Anywhere

Country:

Access from Anywhere

Map:

Brochure:

More Information:

Facebook Page:

LinkedIn:

On Tuesday, April 8th, from 10h to 11h, we held a new online IPBN Masterclass titled "From Crickets to Clicks: Using Content to Get Seen & Trusted," presented by IPBN member Claire Mason. Claire is a publicist specializing in thought leadership campaigns for founders and venture capitalists in the technology sector.

In this session, Claire covered:

• The 'First Impression' Test: Assessing whether your website and social media platforms are clear, engaging, and trustworthy.

• Common Mistakes That Push Customers Away: Identifying issues like outdated information, unclear messaging, and inconsistent branding.

• The Power of Trust-Building Content: Leveraging customer stories, testimonials, and behind-the-scenes insights to build credibility.

• A Quick Fix Checklist: Implementing easy changes that SME owners can make immediately to enhance their online presence.

• The Simple Content Plan: Developing a low-effort, high-impact content strategy to maintain visibility without spending excessive time online.

This was an excellent opportunity for our members to learn how to transform your online presence and build trust with your audience. There was plenty of time for Q&A. You can listen to Claire Msster Class on our Podcast Spotify channel here. 

The event was open to members and non members and was free of charge

Booking Closed